Saturday, October 25, 2008


I'm keeping today's blog short as I have way too much to do, but this post was prompted by having someone contact me yesterday asking for advice about selling Sherman jewellery i.e. how much could they get etc. etc. As usual, this is such a difficult question to answer as so many factors are involved:

1) what is the condition of the set, front and back i.e. wear to plating, loose or replaced stones, repairs if any?

2) what color is it? Is it one of the popular ones ie. siam red, fuschia, purple?

3) is it a single piece, 2-piece set, 3-piece set

4) is it an original set and not a marriage of similar pieces

5) is it signed "Sherman" on all pieces

6) is the design a common one or rarely seen?

These are all the considerations a buyer will make. But there's more. Selling a Sherman or any designer piece and what you'll get for it, depends on the buyer. Why do buyers want Sherman? Are they collectors, wearers or sellers? A collector might be willing to buy your Sherman for more money than a seller will. A seller always has to keep cost in mind. If they pay too much, they may not be able to recoup their investment. If they cater to a wealthy area of a city where folks are prepared to pay more, that seller can take a bigger risk on buying from you. If the seller regularly displays and sells at shows, they can generally get more for a piece than someone who doesn't. All these factors will be a part of what a seller will offer you as opposed to what a collector might pay for your designer vintage jewellery.

In the end, of course, it's your decision to accept what a buyer offers you. If this piece has been in the family for some time and didn't cost you anything to start with as it was handed down or was a gift or whatever, then you will most likely to be happy to accept a reasonable offer ... and you should. If it's a piece that you paid a lot for, then obviously you need to recoup your investment. In that case, scour the net. Visit sites like ebay and see what comparable pieces are selling for. Search for sites selling Sherman Jewellery and see what price is being asked. Bear one thing in mind: a seller can ask what they like. It doesn't mean they'll get it LOL! Many a time I've sold a Sherman for a mere $10 profit. Other times I get lucky and make double what I paid. It always comes back to the buyer and what they feel a piece is worth to them.

And on that note, since more people are contacting me lately asking if I'm interested in buying their Shermans, the answer is a resounding "YES!". I'm always keen to buy Shermans in good to excellent condition. If you can send me some photos, I'll tell you what I'm prepared to pay. I don't lowball but I do have to always keep in mind what I think I can get for the piece. After all, I'm in business to make a profit, even if it's only a small one. If you'd like me to look at what you have, whether it's Sherman, Weiss, Kramer, Juliana, D&E, Schreiner, Miriam Haskell, Antique, Victorian, Art Deco or gold of any vintage, contact me either via MY SHOP AT RUBY LANE or my sites at SHERMAN JEWELLERY SHOWCASE or VINTAGE JEWELRY SHOWCASE.