Thursday, October 30, 2008


Tonight, in my other blog at THE VINTAGE JEWELRY BLOGGER, I got talking about how difficult those selling designer vintage jewelry are finding sales lately. After all, this is the time of year that sales of glitzy rhinestones start going through the roof as everyone brings out the glittery adornments for those festive get-togethers. Yet, I'm finding many of my sales associates are struggling to get sales, so much so that some are selling off huge lots of lovingly collected designer vintage jewelry on ebay, meaning they often get $5 - $10 a piece that way for items that might have cost them 10 times that.

But that doesn't seem to apply to Sherman Jewelry, at least not if you go by sales on eBay lately. Take that rigid cuff bracelet set shown here. Just for the heck of it, I took a look at recently completed sales, beginning with the highest, and that set above came at the top of the list. It sold for $922.65!! I tell you, I'm floored every time I see designer vintage jewelry which after all, doesn't use real gemstones or precious metals, fetching prices like this! Why I just sold an incredible diamond/sapphire 14k gold necklace recently appraised at over $4400 CAD to a lady in Greece for $900 US. Now that I understand. We're talking diamonds and sapphires, not crystals and gold plate! And yet, that's the value of Sherman for some people: it's more valuable than gold, silver, diamonds and gemstones.

And that's why the message of this post is that Sherman sales are still hot. Even when other designer vintage is suffering some setbacks, Sherman isn't. And what's selling? As always, bracelets, especially cuff bracelets like the one above. Secondly, sets. Sherman collectors want sets i.e. necklaces with earrings, brooches with earrings, or better yet, full parures i.e. those having necklace, earrings, brooch and bracelet. Of course, those are the hardest to find.

That's why my mission for the balance of this year and over 2009, will be to acquire as many Sherman sets as I can find and afford. Those readers who haven't visited my SHOP AT RUBY LANE may not yet have seen this incredible faux alexandrite 3-piece parure below:

That's the same set in both photos. Being faux alexandrite, it's blue/green/mauve in one photo and fully mauve in the other. This set is magnificent, with semi-rigid bracelet, earrings and a most unusual brooch to round out the parure. Click the photos above to see more views in our SHOP AT RUBY LANE.

We have some other recently added, exquisite necklace/earring sets in that shop as well. Why not slip over now and take a look around. Some are even on "Clearance" right now so you can pick yourself up a bargain. As temps cool down, one thing is certain: Sherman is still hot!

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